Performance Marketing Partner for U.S. Wellness Brands

We help dietary supplement and wellness brands acquire customers through data-driven direct response campaigns. As a B2B acquisition partner, we build, test, and scale paid media strategies tailored to the U.S. market.

InfoSellers is a performance marketing company—not a product manufacturer, healthcare provider, or retailer. We operate exclusively as a customer acquisition partner for established brands and producers, connecting their offers with qualified audiences through compliant, results-focused advertising.

Direct response paid media Funnel strategy and optimization Creative strategy and production Analytics and performance tracking Compliance-driven approach

What We Do

InfoSellers partners with dietary supplement and wellness brands in the United States to drive measurable customer acquisition. We specialize in direct response marketing—building campaigns designed to generate qualified traffic, leads, and sales for our partners' offers. Our role is purely marketing: we don't manufacture products, handle fulfillment, or provide customer support. End consumers purchase directly from our commercial partners.

Acquisition Strategy

We develop comprehensive customer acquisition strategies tailored to each partner's goals, audience, and competitive landscape. Every campaign begins with deep market research, audience segmentation, and a clear roadmap for scalable growth.

Direct Response Campaigns

Our core expertise lies in crafting direct response campaigns that drive immediate, trackable results. From ad creative to landing page optimization, we focus on every element that influences conversion—always within platform guidelines and advertising policies.

Full-Funnel Optimization

We don't just launch campaigns; we continuously refine them. Through rigorous A/B testing, funnel analysis, and data-driven iteration, we optimize every stage of the customer journey to maximize return on ad spend for our partners.

How It Works

Our process is built around transparency, compliance, and measurable outcomes. Here's how we approach every partnership.

1

Discovery and Compliance Review

Before any campaign work begins, we conduct a thorough discovery session to understand your brand, products, and business objectives. Equally important, we review all product claims, marketing materials, and regulatory considerations to ensure alignment with advertising platform policies and health communication guidelines.

2

Offer and Funnel Analysis

We analyze your existing sales funnel, landing pages, and offer structure to identify opportunities for improvement. This includes evaluating messaging, user experience, and conversion points—all through a compliance-conscious lens that prioritizes sustainable, policy-compliant growth.

3

Creative and Media Plan

Based on our analysis, we develop a comprehensive creative and media strategy. This includes ad concepts, copy frameworks, audience targeting plans, and budget allocation—all designed to maximize performance while adhering strictly to platform advertising policies.

4

Launch, Testing, and Optimization

We launch campaigns with a structured testing methodology. Through systematic A/B testing of creatives, audiences, and funnel elements, we gather data to inform ongoing optimization. Every decision is guided by performance metrics and platform compliance requirements.

5

Reporting and Scaling

We provide transparent, regular reporting on all key performance indicators. As campaigns prove successful, we work with partners to scale spend strategically—always maintaining the compliance standards and performance benchmarks established during initial testing phases.

Verticals We Work With

InfoSellers specializes in customer acquisition for brands operating in the health and wellness space. We work with products and programs that promote general well-being, healthy lifestyle habits, and preventive wellness education. We do not provide medical services, clinical diagnoses, or health treatments of any kind.

Wellness and Lifestyle Dietary Supplements

General wellness products sold through established e-commerce channels, focused on supporting healthy lifestyles and overall well-being.

General Health and Wellness Digital Programs

Educational content and programs focused on healthy habits and lifestyle improvement, delivered through digital platforms.

Preventive and Healthy Habits Education Products

Resources designed to support consumers in making informed wellness decisions and developing sustainable healthy routines.

Our Role Is Strictly Limited to Marketing

  • We do not formulate, manufacture, or distribute any products
  • We do not provide clinical consultations, medical advice, or health assessments
  • Our services are exclusively B2B marketing partnerships, operating within advertiser guidelines and platform policies

Compliance and Policies

Compliance isn't just a checkbox for us—it's foundational to how we operate. We believe sustainable growth in the wellness space requires a commitment to responsible advertising practices.

Advertising Compliance

InfoSellers adheres to the advertising policies of all major platforms, including Meta, Google, TikTok, and native advertising networks. Before launching any campaign, we conduct thorough reviews of ad copy, creative assets, and landing page claims—particularly for health and wellness content, which is subject to heightened scrutiny. Our team stays current with evolving platform policies to ensure ongoing compliance throughout campaign lifecycles.

Responsible Health Communication

We take a conservative approach to health-related messaging. Our campaigns avoid claims of curing, treating, or preventing diseases; guaranteed results or outcome promises; before-and-after imagery that implies unrealistic transformations; and any language that could be considered misleading or deceptive. We encourage consumers to consult qualified healthcare professionals for personalized medical advice.

Data Protection and Privacy

InfoSellers follows industry best practices for data protection and user privacy. We do not sell, rent, or share personal information collected through our marketing activities. Our data handling practices are designed to respect user privacy while enabling effective campaign measurement and optimization.

Affiliate and Partner Relationships

We operate as a performance marketing and affiliate partner for product creators and brands. Our business relationships are structured as B2B commercial agreements, with compensation tied to measurable performance outcomes. We maintain clear boundaries between our marketing role and our partners' responsibilities for product quality, fulfillment, and customer service.

About InfoSellers

InfoSellers was founded with a clear mission: to provide wellness and supplement brands with a reliable, compliant, and results-driven customer acquisition partner. Based in Brazil and specializing in the U.S. market, we combine deep expertise in direct response marketing with a rigorous commitment to advertising compliance. Our team has spent years refining strategies specifically for the nutraceutical and wellness space—understanding both its opportunities and its unique regulatory considerations.

Milene Lopes - Founder & CEO of InfoSellers
Founder & CEO

Milene Lopes

Milene Lopes founded InfoSellers with a vision to bridge the gap between wellness brands and their ideal customers through ethical, high-performance marketing. With over a decade of experience in direct response advertising and affiliate marketing, Milene has developed a deep understanding of the nutraceutical industry's unique challenges—from navigating complex advertising regulations to building sustainable acquisition strategies that respect both platform policies and consumer trust.

Her data-driven approach and unwavering commitment to compliance have positioned InfoSellers as a trusted partner for brands seeking growth without compromising integrity. Milene leads a team dedicated to proving that performance marketing can be both highly effective and fully compliant.

Mission

To deliver measurable customer acquisition results for wellness brands through ethical, data-driven direct response marketing.

Vision

To be the trusted performance marketing partner of choice for health and wellness brands seeking sustainable, compliant growth in the U.S. market.

Values

Transparency in all communications. Ethical marketing practices. Data-driven decisions. Sustainable results. Partnership mindset built on trust.

We work with a multidisciplinary team of media buyers, copywriters, creative strategists, and data analysts. To maintain quality and focus, we partner with a limited number of brands at any given time—ensuring each partner receives the strategic attention their growth requires.

Frequently Asked Questions

No. InfoSellers is a performance marketing company. We do not manufacture, formulate, or produce any dietary supplements or wellness products. Our role is exclusively customer acquisition and marketing services for brands that create and sell their own products.
No. We do not sell any products to end consumers. Consumers who engage with campaigns we manage purchase directly from our commercial partners—the actual product owners and sellers. InfoSellers operates strictly in a B2B capacity.
Absolutely not. InfoSellers does not provide medical advice, diagnoses, treatments, or any form of healthcare services. We are a marketing company, not a healthcare provider. We always encourage consumers to consult qualified healthcare professionals for medical guidance.
We specialize in customer acquisition for the United States market. Our campaigns are designed specifically for U.S. audiences, and we work with brands selling products and services within the American wellness and supplement space.
Our compensation is based on B2B commercial agreements with our partners. Depending on the partnership structure, this may include performance-based fees, media management fees, or hybrid arrangements. All compensation comes from our business partners—never from end consumers.
Compliance is integrated into every stage of our process. We review all claims, creative assets, and landing pages before launch. We stay current with platform policies from Meta, Google, TikTok, and other networks. We avoid prohibited health claims and follow conservative guidelines for wellness marketing. And we continuously monitor campaigns to address any compliance concerns promptly.
No. Logistics, fulfillment, shipping, and customer support are handled entirely by our commercial partners—the product owners and sellers. InfoSellers' scope is limited to marketing strategy, creative production, media buying, and campaign optimization.
No. InfoSellers works exclusively with businesses, brands, and product creators in a B2B relationship. We do not offer services to individual consumers or retail customers.

Let's Talk About Your Customer Acquisition Strategy

We work with a select number of wellness and supplement brands at any given time. Before starting any partnership, we evaluate strategic fit to ensure we can deliver meaningful results. If you're a brand or producer looking for a compliant, performance-focused acquisition partner for the U.S. market, we'd like to hear from you.

InfoSellers works exclusively with businesses and product creators. We do not provide services to individual consumers. All partnerships are structured as B2B commercial relationships focused on customer acquisition and performance marketing.

For general inquiries: contact@infosellersdigital.com